adidas

Laced Up

Seeking to connect with the greater adidas employee community, their communications team sought to have a space where they could communicate everything going on at adidas while celebrating their culture internally. We concepted Laced Up, a lifestyle talk show that would feature key Comms Team leads as hosts, along with heads of guest departments, sharing upcoming ins and outs of the brand.

The show addressed company culture, highlights, news and featured products, events and adidas endorsed celebrities. It was the culture at adidas in show form and all departments were given a chance at one point or another to be focused on.

Role: Creative Director

· Creative Strategy

· Film Production

· Branding

· Acted as Film Director